Sales Staff


Click on one of the people below to find out more information.

  • Rick Mohr
    Owner

    Rick Mohr, the Owner of Eau Claire Ford Lincoln Quick Lane, purchased the dealership on January 3rd of 2004. Prior to owning the Ford dealership in Eau Claire, Rick was a Co-General Manager over five dealerships in Sioux Falls, South Dakota. He said, "We had 52 Sales Consultants with Ford, Saturn, Pontiac, Cadillac, and two used car dealerships." Now, as the owner of Eau Claire Ford Lincoln Quick Lane, Rick said the dealership sets itself apart because, "We are a customer-focused, high-volume dealership, with a one-price, no-haggle philosophy." When asked what his favorite vehicle on the lot is, he gave an answer reminiscent of Henry Ford, and said, "I like all of the black ones!" In his free time, Rick enjoys golfing with friends and boating with his wife.

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  • Michael Newton
    General Manager

    Michael Newton is from Roberts, Wisconsin and is now the General Manager at Eau Claire Ford Lincoln Quick Lane. Michael decided to come to the dealership because it was recommended to him by a friend. When asked what his favorite thing about the dealership is, Mike stated, "the people." He enjoys fishing, reading, hunting, and the Green Bay Packers.

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  • Benjamin Lindberg
    General Sales Manager

    Benjamin Lindberg began at Eau Claire Ford Lincoln Quick Lane in the spring of 2015. One of the things he enjoys about his job is helping people find the right vehicle to match their needs, and seeing the smile on their face when they drive away. When asked what sets Eau Claire Ford Lincoln Quick Lane apart as a dealership, he said, "Our honesty and transparency with our customer's." He continued by saying, " We make sure everyone enjoys a relaxed shopping experience with our Best Price available to everyone without the hassle of negotiating." Benjamin's favorite vehicle at the dealership is the Ford F-150 Platinum that's sitting on the show floor. He says he likes all the "bells and whistles" that come with the truck. In his free time, Benjamin enjoys golfing and being out on the water. 

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  • Matt Ferrin
    Sales Manager

    Matt Ferrin joined the Eau Claire Ford Lincoln Quick Lane team in January of 2017. Matt was born in the Chicago area and moved to Mosinee, Wisconsin during his youth. Later, he graduated from Kettle Moraine in Wales, Wisconsin. Now he resides in Chippewa Falls. When asked what his favorite thing about the dealership is, he said, "The people!" He also likes the "state of the art facility that is a one-stop shop for all our guests' needs." Matt said, "I love the opportunity to meet people from all over and assist them in their purchase, getting to know them as much as I can, and knowing we have a relationship for life!" In his free time, Matt enjoys darts, golf, and football. Since Matt is from the Chicago area, he said, "I love the Cubs! I try to watch, and go to, as many games as I can!" He is also proud to say, "I'm the only one in my family that can cook minute rice in 55 seconds."

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  • Dale Winistorfer
    Fleet Sales Manager

    Dale Winistorfer is from Stratford, Wisconsin and is a Sales Manager at Eau Claire Ford Lincoln Quick Lane. When asked why he decided to come to the dealership, Dale said, "I have always had a passion for cars, ever since I owned my first car, a 1967 Mustang. I decided to sell cars because of this." Dale also enjoys wood working, fishing, and spending time with his wife, grandson, and family.

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